Greed for
more money is the new college conference way, and football is the driving
force. Like the space race, or any other race, to be called the greatest; college
conferences have found themselves scrambling to etch their footprint into
larger T.V. markets. Money is the obviously the driving force, but what could
the end result lead to?
Should
conferences evolve into what most anticipate, super conferences, this would
likely mean conferences with an excess of 16 plus universities. The SEC and B10
are obviously not done, but how far are they likely to go? The eastern
universities are likely the prize of the SEC and/or B10, depending on which
conference makes the best offer. The move to increase will not finish until the
SEC and B10’s hunger is full.
The Big 12
is not making a move because they feel their conference has no need to expand.
The way they are playing the game and the way writers have reported it, the Big
12, expand or not is looking to make a hefty payday with the new BCS structure.
It has been reported that the SEC, B10, Big 12, PAC 12, and ACC can expect to
add $91 million to their profit. The
fact that the big 12 has less schools in their conference will give each school
a $9.1 million dollar profit per year. This is $2.6 million more than the SEC,
B10, ACC, and PAC 12, who have each expanded to 12 or more universities. Besides the Big 12, look for dollars to shrink even further depending on
the final number of schools added to each conference.
Solidifying
the Big 12’s existence, came with the Champions Bowl. The SEC will not poach or
allow others to poach the Big 12 as long as the Big 12 is the only other conference
that can provide any challenge to the SEC, and speaking of money, bring good T.V.
ratings.
Should the
Big 12 feel the itch to expand, I look for them to go down following route:
Expand to
the east getting one or more of the following football universities who have
not received an invite from the SEC and/or Big 10:
FSU,
Clemson,
Virginia Tech.,
NC State,
and/or
Miami.
Being very
opinionated, my out of the box idea would be the unification of the PAC 12 and
Big 12. This would not only increase their strength, but complete control of
the central and western part of the country, and an increase in T.V. markets.
Another idea
would have the Big 12 add eastern schools and BYU. This would add T.V. markets
for the Big 12 across the country and increase their revenue. The arm of the Big 12 would then be longer
than that of the PAC 12, SEC, B10, and ACC. It would also put them at an
advantage against the other conferences.
Expansion is
a fun topic. Not one to solve, but one to examine and predict. In the end, after expansion has had its
limelight, what will become of each conference and will they be happy? The question I know people will have after
expansion that should be thrown on the table now; is whether student athletes should
get a bigger stipend with the flowing cash each conference and university
expects to receive.